La Française Announces Key Leadership Promotions and Strategic Sales Platform Update
2 APR, 2025
By Jose Luis Palmer from RankiaPro Europe
La Française has announced three senior promotions within its sales team, reinforcing its leadership in distribution and real estate sales strategy. Simultaneously, the firm is implementing a strategic update to its sales platform to enhance operational efficiency and improve investor servicing.
Strengthening Leadership in Sales and Distribution
The multi-specialist asset management group, part of Crédit Mutuel Alliance Fédérale, has promoted three senior professionals to key leadership positions, effective March 2025. These promotions reflect their longstanding contributions to the firm and align with La Française's growth strategy.
- David Martin has been appointed Country Head France, third-party distribution. With 23 years at La Française, he has played a pivotal role in the firm’s expansion and asset growth. Leading a team of 13 professionals, Martin will oversee operations, strategy, and business development in France while continuing his role in Swiss business development. He will report to Gerardo Duplat, Head of Business Development.
- Romain Gobert, previously focused on listed assets, will now head the Retail Sales France division, overseeing both listed and unlisted investment solutions. Managing a team of six professionals, Gobert will aim to provide a more integrated and holistic investment offering. He will report directly to Martin.
- Christophe Inizan has been named Head of Real Estate Sales Strategy, leveraging his three decades of experience to expand La Française’s real estate footprint in France and internationally. His new role includes coordinating real estate strategies across retail, wholesale, and institutional client segments. Inizan will report to Duplat.
This series of nominations marks a key step in the fine tuning of the organization of the development team, dedicated to third-party distribution in France. Under David’s leadership and with the contributions of Romain and Christophe, we will continue to expand our presence in France and strengthen our real estate footprint across Europe
Gerardo Duplat, Head of Business Development, La Française.
Strategic Overhaul of Distribution Model
In addition to these key appointments, La Française is revamping its distribution platform to align with evolving investor needs. The firm will transition its sales teams to a multi-expertise model, allowing professionals to offer diversified investment solutions across client segments. This approach aims to enhance agility, operational efficiency, and investor servicing.
After all the structural changes in 2024, La Française has turned a new page. With the support of our shareholder, Crédit Mutuel Alliance Fédérale, our comprehensive product range, and our experienced multi-expertise sales team, we have laid the foundation for successful business development in France and abroad.
Philippe Lecomte, CEO of La Française Finance Services.
As La Française continues to expand its footprint in the asset management industry, these leadership changes and strategic refinements position the firm for sustainable growth and enhanced client engagement.
